BAA Case Study

BAA

What is their brand positioning?

BAA Gatwick has won the Travel Weekly Globe Award for "Best UK Airport" in 2002; 2001; 2000; 1999; 1998; 1997; 1996 and also in 1994.Heathrow is the Best Business Airport in the UK - according to leading industry experts.The airport scooped the accolade at the British Travel Awards 2002 - sponsored by Travel Trade Gazette.

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