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Cafédirect
Visit: Cafédirect

Can you give me some examples of how Fairtrade impacts on your producer communities?

  • In Haiti small groups of farmers were fragmented, disorganised and forced to sell their coffee at the lowest prices. Quality suffered due to low price incentives and they had little access to information. Farmers were encouraged to re-organise and 300 disparate producers set up the Recocarno Co-operative in co-ordination with Oxfam, Twin and a local NGO to become the first farmer-owned exporter of quality coffee in Haiti. Following a year's training Recocarno achieved Fairtrade registration with Cafédirect as one of its first customers, which provided them with the higher income needed to support a new business. The guaranteed 60% pre- financing on every contract provided essential working capital. Four years later Recocarno have quadrupled their orders to Cafédirect and ship to other Fairtrade customers in Holland and Japan. They now plan to reduce their dependency on Fairtrade and build export volumes in the conventional marketplace.
  • One co-operative in Peru has set up five experimental nurseries at differing altitudes to identify new and more effective crops to make available to their members - they carry out training, look at disease control, cultivate other crops and shade trees. The younger farmers are trained to teach other members, and on-site specialists are employed to assist farmers with quality and organic production methods. This has brought greater yields, better quality products and an increase in income for many farmers.
  • The Gumutindo Project is a joint undertaking between Twin Trading and Cafédirect's producer-partner, the Bugisu Co-operative Union (BCU), set up in 1998. Its objectives include ensuring a reliable supply of the very highest quality Mount Elgon coffee, rewarding farmers directly their extra efforts in producing this coffee, improving the reputation of Bugisu Arabica on the world market, and getting a higher proportion of the price back to the farmer. The word Gumutindo means excellent quality in Lugisu, the local language. In return for producing excellent coffee, the farmer is paid an additional premium for each kilo of coffee bought by the project. In March 2002, the first container of organic certified coffee from the one of the Gumutindo Project's primary societies was approved for import to the UK.

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