Carphone Warehouse
What is its mission statement?
The company is run according to 'Five Fundamental Rules'. These are as follows:
- "If we don't look after the customer, someone else will.
- Nothing is gained by winning an argument but losing a customer.
- Always deliver what we promise. If in doubt, under-promise and over-deliver.
- Always treat customers as we ourselves would like to be treated.
- The reputation of the whole company is in the hands of each individual."
Source: Carphone Warehouse Web site