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OPERATIONS AND PRODUCTION

• What is your field of operation?
• What are your main products?
• What are your main brands?
• Where are your HQ and major sites?
• When did the company start?
• Can you tell me how you have sought to develop supplier relations?

FAIRTRADE & SUSTAINABILITY

• What does Fairtrade mean?
• Can you give me an example of what happens to the premiums the producers receive?
• What kind of business partnerships does The Day Chocolate Company have with other parties?
• Can you give me some examples of how Fairtrade impacts on your producer communities?

STRATEGY AND POLICY

• What is The Day Chocolate Company's mission statement?
• What is The Day Chocolate Company's vision for growth?

HUMAN RESOURCES MANAGEMENT

• Can you give me a copy of your organisational chart?
• How many people do The Day Chocolate Company employ?
• By how much has the number of employees grown over the past five years?
• What type of people do you recruit? What do you look for in employees? What is the selection process?
• Can you outline the ways in which employees are motivated?

MARKETING

• Where do you sell your products?
• What is The Day Chocolate Company's brand positioning?
• Can you give me some information about a recent marketing campaign?
• Can you give me some information about a recent advertising campaign?
• What product launches have you conducted recently?

FURTHER INFORMATION

• Where can I get further information?