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Purely Organic
Who are their competitors?
As Purely Organic no longer operates an organic box scheme, preferring to supply a large business in this market, it has become a key player in the supply of organic trout. Its main competitor is Trafalgar Fisheries(http://www.trafish.com/index.htm), the largest trout farming business in the UK. Trafalgar supplies fish to the vast majority of Britain's supermarkets.
As Purely Organic expands, its owners believe it will become the UK's biggest independent supplier of fresh and smoked organic trout.
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