|
|
|
You are here: Home > Company Information > Business Profiles > Red Bull Case Study |
|
|
What are their main products?The company was set up to market just one product, Red Bull Energy Drink. Since 2003, though, the company has also produced a low sugar version of the drink. As a single product firm, Red Bull have to ensure that sales of the drink are maintained, through effective marketing or product extension strategies. | Index | Previous Question | Next Question | |
