Mind Your Business - 17 November 2008

Franchises - Major League Baseball

Questions

1. Explain the difference between a franchisee and a franchisor (4 marks)
2. Consider two possible reasons why an entrepreneur might choose to invest in a franchise rather than setting up their own business from scratch (8 marks)
3. Discuss two possible problems facing an individual who is contemplating investing in a franchise such as McDonald's (10 marks)
4. Using the passage and your business knowledge, evaluate the operation of a franchise system in professional sport (18 marks)

« Index | « Case study - Montreal Expos | « MLB franchising | « How does the MLB work? | Answers »