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Government Intervention in Markets: Prescribed Drugs in North America - ActivityThe 'free market' is meant to be exactly that - free! Unfortunately, the working of the free market does not always suit everybody or make sure that everybody has access to the goods and services they need. As a result, governments and other international bodies often seek to 'correct' a market failure of this sort by manipulating the market to achieve a desired end. The following case study outlines one such example. The Activity then encourages you to explore the consequences of the intervention and to use supply and demand analysis to illustrate the points being made. The Canadian Government have, for many years, imposed price controls on prescription medicines for its citizens. The intention is to ensure that Canadian citizens can afford to purchase the necessary drugs that they need.
Image: Price controls may be one method of making prescription medicines available to all - but at what cost? Question:Use a supply and demand diagram to demonstrate what type of price control the Canadian government are implementing and briefly explain your analysis. Residents in the United States do not have price controls imposed on drugs that they need. The result is that those who live in neighbouring states close to the Canadian border have found that they can buy their drugs some 30-50% cheaper than in the US. The journey across the border has been supplemented by those buying drugs over the Internet and to cases where whole counties are contemplating purchasing drugs from Canada for use in their state, saving thousands of dollars of the local county budget. Question:Examine the impact on the drugs market in Canada following the attempts by US consumers to purchase medicines from Canadian sources. The fact that more drugs are being bought by US residents is causing concern in Canada. The supply of such drugs by the leading phamaceutical companies such as Pfizer, Bayer and Glaxo SmithKlein is under scrutiny. They have stated that supplying drugs to the Canadian market that then get re-sold at discount prices in the US is not something they support. This also applies to the availability of cutting edge medicines designed to treat illnesses like HIV. The Canadian Pharmacists' Association (CPA) have reported members complaining that they are finding it difficult to get supplies of certain drugs to sell to Canadians and blame the export of drugs to the US for the problem. Question:Explain why the CPA may believe that the trade might lead to shortages of medicinal drugs in Canada. Support your answer with an appropriate diagram. Consider the impact of the price elasticity of demand and supply on your answer. There is conflicting evidence as to the extent of these shortages. Some sources say there is no evidence of actual shortages but many of the internet pharmacies are complaining of having difficulties in obtaining supplies but that, in the end, they are able to do so. Some suggest that the actions of the major companies in seeking to protect their profits is the major reason behind any shortages! Questions:How does the information provided above highlight the factors necessary to maintain price discrimination in a market? Evaluate the effectiveness of price controls in meeting the objectives of the Canadian health authorities. |