Advanced Search

The Structure of the Travel and Tourism Industry - Lesson Plan

This resource is designed specifically for Unit 1 of the Edexcel BTEC National qualification, 'The Travel and Tourism Industry', although it will be of relevance to centres following other awarding bodies' programmes.

Aim:

To investigate and analyse the structure of the UK's travel and tourism industry. The lesson will focus on identifying the main characteristics of both sides of the industry. Note that this is possibly a lengthy lesson, which is likely to be better delivered over two sessions, supported with additional research time and tutor guidance as the students tackle the tasks.

Learning Objectives:

At the end of the lesson, students should be able to:

• Carry out research and synthesise information from a range of sources
• Find out about how to access key information from the Internet
• Carry out some research into specific aspects of the industry
• Investigate levels of integration within the industry
• Analyse the inter-relationships that occur in travel and tourism
• Prepare a presentation of your findings to share with the whole group

Resources:

• PowerPoint Presentation - Travel and Tourism Industry Structure [182K]
• Activity - Structure of the Travel and Tourism Industry
• Projector/PC/Internet access

Lesson Structure:

1. Outline the key learning outcomes of this session.
2. Go through the PowerPoint Presentation.
3. Give out the Activity sheet.
4. Organise research groups for the Activity.
5. Support and guide students through their investigations of the key Web resources identified in the Activity.
6. Support whole group discussion of the Activity.
7. Set deadline for presentation of each group's work.
8. Review the learning objectives of the session.

Key Skills:

The following list summarises relevant key skills for this lesson. The list is not exhaustive, in that students will often need to tackle additional activities in order to generate evidence that is sufficient to meet the specification:

Communication Level 3 - C3.1a Contribute to a group discussion about a complex subject.

In the whole group discussion in task 6, try to ensure that individual students grasp the complexity involved in studying the structure of a whole industry such as this. Your efforts to link student contributions will help them appreciate this complexity.

Communication Level 3 - C3.1b Make a presentation about a complex subject, using at least one image to illustrate complex points.

The presentation to the whole group should include a diagram of the 'chain of distribution' for a travel and tourism product.