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Domino Activity

Domino Activity

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This stage of the product life cycle shows where sales are strong but where competitors are beginning to gain sales.	Market research

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This is a measure of the total value of output of an economy	Saturation

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This measure of profit is found by deducting cost of sales (variable costs) from Total Revenue	Gross Domestic Product (GDP)

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This is the profit that is reinvested into the business.	Gross Profit

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These sources of finance come from within the business, from such things as retained profit.	Retained profit

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The general increase in prices over time. The Bank of England target is 2%.	Internal

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The 4Ps is more accurately known as the...	Inflation

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This shows the stages through which products go from introduction to withdrawal.	Marketing Mix

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In a company's accounts, the following are examples of what? - Cash - Buildings - Machinery - Stock	Product Life Cycle

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Another term for fixed costs....	Assets

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This pricing strategy involves added a mark up to the costs of production	Overheads

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The top of the Product Life Cycle?	Cost Plus Pricing

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Anything a business owes or has to pay to other organisations	Maturity

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The highest point of the business cycle (or 'rollercoaster')	Liabilities

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This pricing strategy involves charging a price similar to that of competitors	Boom

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This is an important feature of recession	Competitive pricing

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The point where TR = TC	Increased unemployment

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This is an important feature of a boom	Breakeven Point

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This account shows a firm's assets and liabilities	Higher inflation

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This type of promotion relies on image to encourage consumers to purchase	Balance Sheet

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This type of promotion relies on image to encourage consumers to purchase	Balance Sheet

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Collecting information about a market. Can involve primary or secondary research.	Persuasive advertising

Submitted by aashwin on Mon, 17/07/2006 - 12:00