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Accounting and Finance - Accounting FirmsFive big accounting and consultancy firms dominate the UK. These firms all have Web sites that act partly as marketing tools for the services and products they offer and partly as distribution channels for the useful materials the firms generate and give away. KPMG United KingdomAll of the Big Five accountants (KPMG plus those cited below) have Web sites that rival each other for useful content and accounting related data but, in the case of some of the Web sites, the bias is clearly non-European. KPMG is the better of the accounting firm Web sites at the time of writing, as it has focused UK/European content and is well designed and maintained. The site is split up in the same way as the firm is, into specialisms, though the regional nature of the businesses that make up the national partnership do not come across very strongly. There is a lot of marketing and advertising material on the site as well as freely downloadable copies of many of KPMG's reports and press releases. Further References MBA Home | Accounting & Finance | Business Economics | HRM | Marketing | Operations Management | Strategy |
