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Surfer. Copyright: Jenny W (http://www.sxc.hu/browse.phtml?f=profile&l=emsago)Popularity of the Rip Curl Boardmasters Event

Successful attractions need to adapt to changes in popularity. Popularity can change for a number of reasons:

  • Changes in the economy (e.g. recession/boom)
  • Competitors (e.g. other local attractions)
  • Demographic changes (e.g. ageing population)
  • Features offered by the attraction (e.g. accessibility, special events)
  • Media attention (e.g. television, newspapers)
  • Fashion (e.g. clothing)

Select a format from the list below to view the introduction and interviews. If you need help in selecting the right format, please read our guide to accessing streamed video and downloadable video and audio. If you have difficulties in getting the streamed video to work, please read our video streaming FAQs.

Length of audio/video - 00m:40s Length of audio/video - 04m:48s
Streamed VideoStreamed Video Streamed VideoStreamed Video
Introduction - MOV Interviews - MOV
Downloadable VideoDownloadable Video Downloadable VideoDownloadable Video
Introduction - AVI [435 KB] Interviews - AVI [5.7 MB]
Introduction - MOV [645 KB] Interviews - MOV [5.2 MB]
Introduction - WMV [507 KB] Interviews - WMV [4.5 MB]
Downloadable AudioDownloadable Audio Downloadable AudioDownloadable Audio
Introduction - MP3 [319 KB] Interviews - MP3 [2.3 MB]
Introduction - WAV [317 KB] Interviews - WAV [2.3 MB]
Introduction - WMA [252 KB] Interviews - WMA [1.7 MB]
TranscriptTranscript TranscriptTranscript
Introduction Interviews

Questions

  • Identify the factors that have caused the popularity of the Rip Curl Boardmasters event to change.
  • Explain how the popularity of the Rip Curl Boardmasters event has changed over time.
  • Think of an attraction you have visited recently and analyse how and why its popularity has changed.
  • How has your chosen attraction reacted to these changes?

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