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 | Popularity of the Rip Curl Boardmasters Event |
Successful attractions need to adapt to changes in popularity. Popularity can change for a number of reasons:
- Changes in the economy (e.g. recession/boom)
- Competitors (e.g. other local attractions)
- Demographic changes (e.g. ageing population)
- Features offered by the attraction (e.g. accessibility, special events)
- Media attention (e.g. television, newspapers)
- Fashion (e.g. clothing)
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Questions
- Identify the factors that have caused the popularity of the Rip Curl Boardmasters event to change.
- Explain how the popularity of the Rip Curl Boardmasters event has changed over time.
- Think of an attraction you have visited recently and analyse how and why its popularity has changed.
- How has your chosen attraction reacted to these changes?
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