Business in Context 5e

An Introduction to Business and its Environment
David Needle, King's College London
ISBN-13: 9781844806133
eISBN-13: 9781408040232
ISBN: 1844806138
eISBN: 1408040239
MARC Record [.mrc format]

What are the benefits and problems of off-shoring? Can firms really be as powerful as nation states? How useful is PEST for developing effective strategies? How will the 2008 financial crisis impact business? Only David Needle's bestselling textbook introduces you to the full picture of modern business - the innovators, the regulators, the defining issues, and the turbulence.

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Chapter Listing

• Ch. 1 The Concept of Business in Context
• Ch. 2 Globalization
• Ch. 3 Economy and the State
• Ch. 4 Technology and Labour
• Ch. 5 Cultural and Institutional Frameworks
• Ch. 6 Organizational Aspects of Business
• Ch. 7 Management and Leadership
• Ch. 8 Strategy
• Ch. 9 Business Ethics and Corporate Social Responsibility
• Ch. 10 Innovation
• Ch. 11 Operations
• Ch. 12 Marketing
• Ch. 13 Human Resource Management
• Ch. 14 Finance and Accounting